Improve Overall Retention and Satisfaction for Prospective Members
Read the full success story to learn how a major health payer maintained connection using Drips Conversations as a Service to reach out to ACA plan shoppers who expressed interest in a plan but abandoned the application process.
Use Case: New Member Acquisition
Seamlessly guide prospects to digital enrollments or live agent assistance with existing members.
Challenge
A major health payer needed a better way to stay connected with ACA plan shoppers who expressed interest in a plan, but ultimately never enrolled.
Solution
Conversations as a Service helped agents effectively reconnect with members and continue engaging towards a completed plan enrollment.
Results
This new approach had a significant impact on the inbound call rate.
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